Main Street Approach

Main Street America is a time-tested strategy. Main Street America communities are encouraged to make use of a time-tested approach, known as the Main Street Approach. The Main Street Approach is rooted in a commitment to broad-based community engagement, a holistic understanding of the factors that impact the quality of life in a community and strategic focus on the core principles of downtown and neighborhood revitalization: economic vitality, quality design, effective promotion and sustainable organization.

Committees

If you are interested in serving on a committee, please contact Sandi Thompson at 407.618.9287 or e-mail ivanhoedirector@gmail.com.

Design

Design means getting Main Street into top physical shape and creating a safe inviting environment for shoppers, workers, and visitors. It takes advantage of the visual opportunities inherent in a commercial district by directing attention to all of its physical elements: public and private buildings, storefronts, signs, public spaces, parking areas, street furniture, public art, landscaping, merchandising, window displays, and promotional materials.

Members: Michelle Beamon Robinson, Acting Chair, Glenn Closson, Douglas Brown, David Nelson, Gene Saladna, Verbelee Nielsen-Swanson, Gordon Spears, Melissa Brown, Cecilia Maier, Chris Sellen, Jessica Becker, Andrew Mckinley, Joe Lambert, Cedar Watson

Meets 2nd Monday of the month, 6:00 PM, location varies

Design Committee Handbooks 

Promotion

ivmspromotions@gmail.com

Promotions of Ivanhoe Village Main Street means to creatively showcase and market the businesses, events and special attractions of Ivanhoe Village to a growing audience via social media, newsletter, website and media coverage, as well as flyers and signs in the businesses and walkways. The committee will come up with unique ways to deliver information to residents, shoppers, new businesses, investors, tourists and others, to promote special and retail events and grow the image of Ivanhoe Village Main Street.

Members: Sandra Rios, Chair, Verbelee Swanson, Megan Watson, Cedar Watson, Luann Gumm, Gene Saladna, Jessica Londono, Stacey Ricker, Chris Mahoney, Amanda Crawford, Lindsay Sargeant, Jim Grossman, Bridget Brennan, Tim Varan, John Cox

Meets 2nd Thursday of every month, 5:30 PM, location varies

Promotion Committee Handbooks